Tuesday 29 October 2019

Editing the commercial

We had just started editing right after filming outside. We had asked Ms. Katz for a SD card reader. Then we took the SD card out of the camera and put it in the reader and then plugged it into the computer. There, we dragged our footage into our Media studies file. After that, we opened pinnacle studios and then exported the footage there. We had to do this process about two different times. This was just to make sure that all our footage was safely there. After that, we laid out the footage in the order following the story board. We also made sure that we got all our camera angles correct. Then we officially started editing it into the format we wanted.

When editing the commercial there are so many factors should think about. One of the main things we have to work on was, getting the commercial up to 25 or 30 seconds. In the beginning, it was kind of hard to do that due to the short duration of each clip. So, we had to work on extending each clip so it could fit into the required timestamp. But in doing so we sort of derailed off of the original story board ideas. We ended up adding Steven running on the bleachers as well. When originally, it was just supposed to be Carla running on the bleachers. The main problem was when we were trying to extend each clip. When we would extend a clip it would leave a black screen in the middle. But the main issue of editing the shots was the slowness of the computers.

I would say that the slowness of the computers took the biggest toll on the editing process. It’s just because, every time we’d clicked on something on the software, we would have to wait for it to load. And if we didn’t wait for it to load, it would just kick us off. So because if that, we couldn’t use to the computers today to edit. So, we had to make sure to secure our footage. We could’ve secured by saving it in the cloud or on a USB. We chose USB because that was the simplest option. We had also filmed extra shots today. This was to help reach the wanted time duration. But for the most part, editing the commercial was a good experience.

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